
Here’s why the RAM 1500 is 2020’s best pickup
Making up a stunning 15% of the overall auto sales, pickup trucks are on the rise in the country. The segment is outperforming most of its competitors, with more and more renowned brands joining the bandwagon to earn a share of the market. But pickup trucks are a tough nut to crack, needing years of expertise, innovation, and data to really make an impact. Dodge, which later became RAM, is an exemplary specimen to follow in that regard. The company is arguably one of the market leaders in the pickup segment, selling a mind-boggling 633,694 trucks in 2019. It has hardly been a cakewalk though, requiring persistence and continued innovation. Ever-since they lit up the segment in the early 1990s with their award-winning 1994 second-gen RAM, the company has been able to connect with more and more American consumers. Their latest innovation, the 2020 RAM 1500 is a further rendition of the brand’s unmatched capability in the segment. Here are five features that make the RAM 1500 the best pickup truck of 2020. EcoDiesel Engine The new 3.0L EcoDiesel V6 Engines backs a punch and offers great fuel economy, both in city and highway. It develops 480 pound-feet torque, 260 horsepower, and has an available towing capacity of 12,560 pounds for impressive power.
Read Article